With big-box stores rolling out holiday products right after Halloween, you might find yourself scrambling to put together a festive window last minute. You may wonder: why bother? With all the demands the holiday season brings, why should you invest time and money into decorating your window?
Because it’s about more than just decor—it’s about creating an experience for your customers. A holiday window draws people in, builds brand recognition, and creates lasting memories, turning shoppers into loyal customers. Here are some easy, affordable ideas to make your holiday window shine without breaking the bank.
Ideas to Make Your Window Pop (with linked recommendations)
All Product Recommendations are List Here
Sprinkle Some Holiday Sparkle
Take your holiday window up a notch with a touch of sparkle and shine! This low-cost, high-impact approach grabs customers’ attention and makes your displays stand out. Plus, its neutral nature works with any store style or holiday story you’re telling. Try layering sparkly snowflake clings, adding a shimmering tree, or creating a glittery backdrop. Play with height, texture, and placement to build a dynamic display that catches customers’ eyes from every angle—all for under $50.
Wrapped to Wow
With all the holiday shipments arriving, you’ve probably got a stack of cardboard boxes ready to be broken down and tossed. But wait! Here’s a simple, budget-friendly idea: wrap those boxes in festive paper to create stacks of beautiful “gifts” for your window. These wrapped boxes make perfect props for stacking or adding height to product displays, adding a festive touch without much cost or effort.
Try arranging the boxes in triangular formations throughout the window. This design principle (remember our Instagram post on the power of triangles?) draws the eye and adds depth, making your window display feel polished and visually engaging. Give it a go and watch your display go from ordinary to eye-catching!
Twinkle with Holiday Magic
As the days get shorter, extra light in your window can help you stand out and be seen! Add a curtain of twinkling lights to bring depth and shine to your display. If you’re after a more subtle touch, fairy lights are a perfect option for creating that whimsical, magical holiday vibe. It’s an easy, cost-effective way to make your window shine brighter and draw customers in.
For product ideas mentioned and pricing, click link below!
Recommendations via Beneable
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Your window is your storefront’s first impression and in a busy marketplace, it needs to stand out. I create thoughtful, on-brand window displays that communicate who you are, what you sell, and why someone should step inside. From compelling product arrangements to purposeful signage that supports your story, every element is designed to draw attention, spark curiosity, and turn passersby into paying customers. Whether you need something seasonal, narrative-driven, or simply eye-catching, I’ll help you create a window that works as hard as you do.
Window Display Design
Vacant Storefront Activation
- Window design for businesses with 3+ locations, including materials and setup guidance.
- Four to six curated window updates per year to keep displays fresh and engaging.
- Temporary design installations that transform empty spaces into eye-catching displays.
- Custom window design and installation for individual businesses.
- Installations for interior displays or seasonal setups that refresh your space.
- Impactful pop-up design or brand experiences that capture attention and drive engagement.
- Custom plans to set up or revamp your store for better flow and product placement.
- Evaluate your sales floor and find ways to boost customer engagement and sales.
Store Planning +
Pre-Opening Strategy
Opening a new store is exciting, but without intentional planning, it can quickly become overwhelming or inefficient. I help you set the foundation for a shop that’s not only beautiful, but functional and profitable from day one. Through strategic fixture placement, inventory mapping, and traffic flow design, I ensure your space is set up to encourage browsing, increase dwell time, and boost sales. Whether you’re starting from a blank slate or refining an existing plan, I’ll guide you through smart, sales-driven decisions that save you time, money, and second-guessing.
Visual Merchandising
Visual merchandising goes beyond good looks—it’s about creating a store environment that guides customers, showcases your products, and drives sales. I offer hands-on support and expert guidance through three core services:
Visual Merchandising Audit
Seasonal In-Store Updates
Strategy & Staff Training
You’ve got the lighting, fixtures, and store design, but if your displays still fall flat, the right props can make all the difference. I’ll assess your current visual setup, including existing props, mannequins, tables, and shelving, and recommend (or source) the pieces you need to elevate your merchandising game. From risers and pedestals to textiles and display accessories, I help you create dimension, add interest, and build displays that encourage shoppers to stop, touch, and explore. Thoughtful props turn simple setups into selling moments—and I’ll show you exactly how to make that happen.
add-on Services
Merchandising Prop Packages
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